Miranda is a strategic consultant at Needle, searching for solutions to today’s marketing challenges at the intersection of technology, innovation and communication. She has 20 years of experience in communications, marketing and strategy for a broad range of national and international B2C and B2B clients. Until 2015, she was the Communications Director for sp.a, managing a team of 14 and developing the offline and digital communication strategy, daily communication and content management. She was the campaign manager for the elections in 2012 and 2014. As a Strategic planner for Think BBDO she developed strategies and advertising campaigns for public and private organisations. She believes in evidence based strategies, a focus that she acquired as a research director at GFK international. Miranda also leads interactive classes at The School of Life in Antwerp. Her classes are ‘How to communicate better at work’, ‘How to think like an entrepreneur’ and ‘How to find a job you love’. She has a master’s degree in Communications Sciences, KUL.