Supported by these findings we are developing potential business models, which can help transform Standaard Boekhandel into a leading partner for digital learning for students and colleges.
At the request of Standaard Boekhandel, we investigated the market for digital course materials and virtual learning platforms. Standaard Boekhandel is one of the major distributors of course syllabuses for colleges. Their current business model (with respect to course syllabuses) is a one-stop-shop model. They produce custom content for colleges and distribute it to students at campus shops, with the option for home delivery.
There are a multitude of reasons for the need to radically rethink the production, organization and use of educational materials. This includes, but is not limited to, the rise of the sharing economy, the short life cycle of information, and high educational costs. Moreover, it is essential that today’s technologies enable a new way of collaboration between educators and students, transforming the sharing and usage of educational content.
The specific challenges:
Next steps for this project
Geert Desager is CEO of Needle and has more than 20 years of experience in marketing an…
Miranda is a strategic consultant at Needle, searching for solutions to today’s marketi…
Etienne is Senior Economist at Needle Strategy. He combines his experience in economics…